Managing the Professional Service Firm, Paperback/David H. Maister

Descriere

International expert and consultant David Maister offers a brilliant and accessible guide to every management issue at play in professional firms. Professional firms differ from other business enterprises in two distinct ways: first, they provide highly customized services and thus cannot apply many of the management principles developed for product-based industries. Second, professional services are highly personalized, involving the skills of individuals. Such firms must therefore compete not only for clients but also for talented professionals. Drawing on more than ten years of research and consulting to these unique and creative companies, David Maister explores issues ranging from marketing and business development to multinational strategies, human resources policies to profit improvement, strategic planning to effective leadership. While these issues can be complex, Maister simplifies them by recognizing that "every professional service firm in the world, regardless of size, specific profession, or country of operation, has the same mission statement: outstanding service to clients, satisfying careers for its people, and financial success for its owners."

Despre autor

David Maister

academic american · n. 1947

David H. Maister este un fost profesor la Harvard Business School, scriitor american și expert în practici de management și în managementul firmelor de servicii profesionale. Este cel mai cunoscut pentru scrierea cărții Managing the Professional Service Firm și pentru co-scrierea cărții The Trusted Advisor cu Charles H. Green și Robert M. Galford.