Sales Promotion
Autor
Editura
An publicare
2012
Nr. Pagini
278
ISBN
9784568504552
Descriere
Promotion directly reflects sales. Good promotional design can be a very powerful factor in persuading a customer to purchase the product. Catalogues, posters, POP, DM, packaging...all these features can enhance the sale of a particular product. 'Sales Promotion Design' shows the best promotional tecniques implemented in 50 of the most popular shops in Japan.
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