Crisis Communication

Crisis Communication

Autor

Martin N. Ndlela

Editura

An publicare

2018

Nr. Pagini

160

ISBN

9783319972558

Categorii

In Limbi Străine Clasa A Xii-a Scolaresti

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Descriere

Addressing the need for organisations to be guided by a stakeholder-oriented approach throughout all phases of the crisis communication process, the author draws upon various business disciplines and covers the management of issues, risk, reputation and relationships.

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