Why Johnny Can't Brand: Rediscovering the Lost Art of the Big Idea
Editura
An publicare
2019
Nr. Pagini
100
ISBN
119689
Categorii
Descriere
Winner of the Best Marketing Books Award from Strategy + Business Magazine. There s a Big Idea waiting inside your brand that can make you #1. Find it and shape it yourself or competitors and customer...
Comandă Cartea
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