Big Ideas... For Small Businesses: Simple, Practical Tools and Tactics to Help Your Small Business Grow, Paperback/John Lamerton

Descriere

DO YOU STRUGGLE WITH YOUR WORK/LIFE BALANCE? Do you like the idea of running a lifestyle business, rather than putting in 15-hour days, day-after-day?If so, then this is the book for you. John Lamerton used to work 100+ hours a week, as he strived to become the next Alan Sugar or Richard Branson. Then he had kids, and everything changed - he now works part time, 20 to 25 hours per week as a self-styled "lazy entrepreneur".If you want to grow your small business, without having to learn complex marketing strategies, and without being told to simply "work harder than everyone else", then "Big Ideas... for Small Businesses" could be the "lightbulb moment" you've been waiting for... This book is a collection of the lessons, failures and successes that John now uses to coach and mentor hundreds of small business owners, teaching them to think bigger, work less, and design their business around the lifestyle they want. SOME OF THE "BIG IDEAS" THAT YOU WILL DISCOVER: - Why the "Dragons" hate lifestyle businesses, and why you should love them- How almost anyone could become a millionaire in their lifetime, given just 200 a month.- Why John blames Richard Branson for his early failures- How to get clarity on your business strategy, and bring that into your daily routine.- How to sell a dozen eggs for over 500- The ONE thing that truly transformed John's business- How to find, hire, (and fire ) your first employee.- Why every Luke Skywalker needs a Yoda.- EXACTLY how he made over 100k from ONE marketing campaign.- The five magic ingredients for success in almost any given field. JOHN LAMERTON is a lazy entrepreneur and investor. He mentors fellow ambitious lifestyle business owners, teaching them how to design their business around their lifestyle. He's the co-host of the Ambitious. Lifestyle. Business. podcast, and a regular on BBC Radio. John is a down to earth businessman who is candid about the mistakes he made and why he believes he made them. Buy this book if you want to