Scientific Advertising: In a Digital World, Paperback/Claude Hopkins
Autor
Editura
An publicare
2018
Nr. Pagini
118
ISBN
9780997644920
Descriere
Description Scientific Advertising in a Digital World, is based on the popular marketing book "Scientific Advertising" by Claude Hopkins (1928). Hopkins version was written in language of the period, using words which may be unfamiliar or have slightly different meaning than commonly used today. Hopkins is a recommend read by many advertising geniuses than any other advertisement book.
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