Market Segmentation Analysis

Market Segmentation Analysis

Autor
Sara Dolnicar Bettina Grun Friedrich Leisch
Editura
Springer Verlag, Singapore
An publicare
2018
Nr. Pagini
324
ISBN
9789811088179
Categorii
In Limbi Străine
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Descriere

This book is published open access under a CC BY 4.0 license. This open access book offers something for everyone working with market segmentation: practical guidance for users of market segmentation solutions;

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