Identifies key concepts, principles and techniques of sport marketing.
Fundamentals of Sport Management, Paperback
Robert Baker
The Impossible: Rodney Mullen, Ryan Sheckler, and the Fantastic History of Skateboarding, Paperback
Cole Louison
The Why of Sports Design: Design Principles in Sports Marketing, Paperback/Steve Wilson
Steve Wilson
Animal Assisted Therapy Activities to Motivate and Inspire, Paperback/Nancy Lind
Nancy Lind
The Marketing Plan Handbook: Develop Big-Picture Marketing Plans for Pennies on the Dollar, Paperback
Robert Bly
No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses, Paperback
Dan S. Kennedy
Mo41, Paperback
Paul Blake Smith,Paul Blake Smith