The Market Makers

The Market Makers

Autor
Peter Scott
Editura
Oxford University Press
An publicare
2017
Nr. Pagini
400
ISBN
9780198783817
Categorii
Istorie Științe Umaniste Stiinte Istorie Regionala Si Nationala Istoria Europei Istoria Marii Britanii Si Irlandei
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Descriere

Inter-war Britain saw a boom in 'mass markets' for consumer durables, such as new suites of furniture, radios, and electrical and gas appliances, while items like refrigerators, telephones, and automobiles didn't reach the mass market until the 1950s. Peter Scott explores these 'market makers' and how US innovations influenced British markets.

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