Corporate Citizenship
Descriere
What does corporate citizenship entail? What is the rationale for corporate citizenship? What essential capabilities are required for corporate citizenship roles to be successfully incorporated into the key functional areas of business? Corporate Citizenship answers these and numerous other related questions, by providing a comprehensive foundation that equips students with the tools to analyse the development and implementation of globally responsible businessbehavior. While corporate citizenship may be a theoretical and philosophical subject, this textbook offers a broad range of examples and situations that give students the opportunity to apply their knowledge in a critical manner within a business context. The book is written for senior undergraduatestudents at universities and universities of technology, who are studying subjects within the field of Commerce.