Customer Centered Selling
Autor
Editura
An publicare
2009
Nr. Pagini
384
ISBN
9781439144633
Categorii
Descriere
Customer Centered Sellingteaches you the secrets of the world-famous Xerox sales training by reversing the conventional selling practices of searching for customer needs, pitching product, and adopting an order taking mentality. Jolles provides a systematic, repeatable, predictable approach that teaches you to anticipate and influence behaviour by studying and understanding the client's "Decision Cycle" and critical "Decision Points." Through the use of case studies, interactive activities, and job aids anyone from a seasoned sales professional to a manager or parent can not only learn the power to influence behaviour, they can implement these ideas as well.
Comandă Cartea
60Lei
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