Strategy Bites Back, Paperback

Strategy Bites Back, Paperback

Autor

Henry Mintzberg

Editura

Pearson Education Limited

An publicare

2008

Nr. Pagini

ISBN

9780273721840

Categorii

In Limbi Străine Economics Finance Business & Management

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Descriere

Arguing that strategy should be about being different, this book takes a creative, fun and even playful approach to the subject. Tom Peters named Mintzburg's previous book }The Rise & Fall Of Strategic Planning{ 'my favourite management book in the last 25 years; no contest.'

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