Whatever You Think, Think the Opposite, Paperback
Autor
Editura
An publicare
2006
Nr. Pagini
142
ISBN
9781591841210
Descriere
The inspired follow-up to the international bestseller It's Not How Good You Are, It's How Good You Want to Be. Bursting with ideas, innovations, art, philosophy, science, and brilliantly bad advice from Paul Arden--a cult figure in the worlds of advertising, art, design, and marketing--Whatever You Think, Think the Opposite offers a new way to approach business and life.
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