The Right-Brain Business Plan: A Creative, Visual Map for Success, Paperback

Descriere

Turn Passionate Ideas into Profitable Enterprises Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it s like to make the entrepreneurial leap and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee s illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They ll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy. Discover how to: Develop a financial plan with fun and flair Select your circle of support to get the work done Clarify your business values and goals Paint a picture of your business landscape Understand your competition and what makes you stand out from the crowd Identify your perfect customers and create a marketing plan to reach them Map out concrete action steps to bring your Right-Brain Business Plan to life""