Geoffrey Alexander Moore

Geoffrey Alexander Moore

scriitor de afaceri american (n. 1946) · 5 titluri

Geoffrey Moore este un teoretician organizacional, consultant de management și autor american, cunoscut pentru lucrarea „Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers”.

Cărți de Geoffrey Alexander Moore

Coperta cărții Traversarea abisului

Traversarea abisului

Geoffrey A. Moore

Coperta cărții Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets, Paperback

Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets, Paperback

Geoffrey A. Moore

Coperta cărții Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution, Paperback

Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution, Paperback

Geoffrey A. Moore

Coperta cărții Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers, Paperback

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers, Paperback

Geoffrey A. Moore

Coperta cărții Escape Velocity: Free Your Company's Future from the Pull of the Past, Hardcover

Escape Velocity: Free Your Company's Future from the Pull of the Past, Hardcover

Geoffrey A. Moore